2012 Official Selection, film index

IGA

IGA "Vraiment frais"
IGA "Always Fresh"

  1. Overview
  2. Fact Sheet

The freshness of the fruits and vegetables in a supermarket inspires a client to take a leap of faith.

The film

  • Film identity

    Original title: IGA "Vraiment frais"

    Directed by: Mario PESANT, Pierre-Hugues DALLAIRE, Sylvain LEBEAU, Benoit THERRIAULT

    Country: Canada

    Year of production: 2011

    Running time: 30 s

  • Technique

    Category: Advertising film

    Techniques used: 3D computer

    Version: Sans dialogue ni commentaire

    Process: Colour

    Target public: All audiences

  • Credits

    Directed by: Mario PESANT, Pierre-Hugues DALLAIRE, Sylvain LEBEAU, Benoit THERRIAULT

    Production: SHED INC., Renaud CÔTÉ

    Script: Guillaume Ferron, Mario Pesant

    Storyboard: Benoit Therriault

    Animation: Pierre-Hugues Dallaire, David Marquis, Guillaume Pelletier, Benoit Therriault

    Music: Patrick Lavoie

    Sound: Boogie Studio

    Voice: Vincent Davy, Denis-Éric Pednault