Mifa Talks - Annecy 2013

Channel Programming and the Impact on Editorial Choice

  1. Overview
  2. Speakers
  3. Moderator

How are the programming strategies of TV channels worked out and what is the real impact on the editorial choices of these channels? How does the time slot affect the success of the programme? How can you target content so it will touch its public? And how can programme creators (producers, writers, directors) respond in the best way to the "needs" of their clients, the TV channels?


These essential questions for the audiovisual animation sector will be developed by the BBC, TF1 and Nickelodeon, three important networks working in children's programming.
The panel, along with Médiamétrie Internationale, will present a synoptic, international and educational vision on the consumption of animated series by young viewers.


Organised by the Mifa in collaboration with Nathalie Altman, Media Valley

Speakers

  • Jules BORKENT
    Jules BORKENT

    SVP Global Acquisitions and International Programming
    Nickelodeon International NY

    USA

  • Johanna KARSENTY
    Johanna KARSENTY

    Kids Research Manager
    Mediamétrie-Eurodata TV Worldwide

    France

  • Sarah MULLER
    Sarah MULLER

    Head of Acquisitions & Drama Development
    CBBC

    United Kingdom

  • Nathalie PINGUET
    Nathalie PINGUET

    Deputy Director Children's Programming
    TF1

    France

Moderator

  • Natalie ALTMANN
    Natalie ALTMANN

    CEO
    Media Valley

    France