Is There a Recipe for a Successful Girl/Boy TV Series?

  1. Overview
  2. Speakers
  3. Moderator

How do you target a TV animated show according to gender? What are the gains and drawbacks and is this targeting still relevant among today's youngsters? How did Channel Branding influence the gender targeting? Are there dos and don'ts regarding gender targeting? How well do gender stereotypes travel?... Share the analysis of our eminent panelists to help you shape your programme according to its potential viewership.