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 1995 Official Selection, film index

Pernod : “Drop the D”

  1. Overview
  2. Fact Sheet

This commercial, for cinema release only, is based around the work of Graham Rawle, creator of “Lost consonants”. This theme is reflected in the audible “d” dropping off the Pernod brand name, emphasizing the distinctly French heritage.

The film

  • Film identity

    Original title: Pernod : “Drop the D”

    Directed by: Graham RALPH

    Country: United Kingdom

    Year of production: 1993

    Running time: 01 min

  • Technique

    Category:

    Techniques used: drawing on cels, photos, cut-outs

    Process: Colour

  • Credits

    Directed by: Graham RALPH

    Production: HIBBERT RALPH ENTERTAINMENT

    Script: Barbara Nokes

    Animation: Marcus Parker-Rhodes

    Camera: Animated Opticals Ltd

    Editing: Karen Bruce