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When Brands/Publishers Become the Producers of their Own Contents Business

  1. Overview
  2. Description
  3. Speakers
  4. Moderator

An increasing number of brand owners or publishers no longer license their properties to third-party producers, but become producers of their own contents or even operators of distribution channels directly.

What reasons do the companies give to justify such an approach, and what are the resulting economic and artistic impacts.

Speakers

Moderator