When Brands/Publishers Become the Producers of their Own Contents Business

  1. Overview
  2. Description
  3. Speakers
  4. Moderator

An increasing number of brand owners or publishers no longer license their properties to third-party producers, but become producers of their own contents or even operators of distribution channels directly.

What reasons do the companies give to justify such an approach, and what are the resulting economic and artistic impacts.


  • Hélène JUGUET
    Hélène JUGUET

    Managing Director
    Ubisoft Film & Television Paris

  • Jennifer BUZZELLI
    Jennifer BUZZELLI

    Co-Production & Distribution Consultant
    Konami Cross Media New York

  • Olivier MISSIR
    Olivier MISSIR

    Ginger / WM

  • Christopher KEENAN
    Christopher KEENAN

    Sr. Vice President / Executive Producer